Privacy Policy

FIRSTDINO PRIVACY POLICY

1. Who we are

FirstDino is provided by POSH ELEMENT SDN BHD (1332765-U).

This Privacy Policy explains how we collect, use, store and disclose personal information when you visit myfirstdino.com, purchase our products, use Dino Bump or Dino Grow, or contact us.

For privacy questions or requests, contact support@myfirstdino.com.

Please do not include passwords, full identity documents or private journal contents in an initial enquiry.

2. Information we collect

We collect information you provide, information generated through your use of our services, and information supplied by providers supporting a transaction or service.

Website and shopping

This may include:Your name, email address and telephone number.

Billing and delivery details.
Order, payment-status and transaction information.
Customer-service enquiries and correspondence.
Reviews, feedback and promotion entries you choose to submit.

Payment providers process the payment details needed to complete your purchase.

FirstDino accounts

This may include:

Email address and chosen name or nickname.
Authentication and email-verification information.
Account preferences and relevant consent records.

Passwords are managed by our authentication provider and are not available to FirstDino staff in plain text.

Dino Bump

Information you choose to provide or save may include:

Pregnancy dates and calculation method.
Your name or nickname and baby nickname.
Optional baby-sex information.
Language, time zone and measurement-unit preferences.
Journal entries, writing prompts, mood check-ins and saved reflections.
Saved articles, checklist items and other app preferences.
Baby names, birth dates and gender information added after birth.

Mama Health records may include baby-movement times, weight, blood pressure, optional pulse, glucose readings, meal timing and food notes.

Pregnancy information, health records, moods and personal reflections may contain sensitive personal information.

Dino Bump does not currently provide photo uploads or paid checkout. Bump journal text is not sent to an AI model.

Dino Grow

Information entered or saved by a parent or legal guardian may include:

Child name or nickname, birth date and gender.
Completed activities, activity dates and selected reactions.
Observations and optional private notes.
Monthly reflections and private photos you choose to save.
Growth measurements, including measurement date, height or length, weight and measurement method.

We calculate the child’s age from the birth date to provide age-relevant activities.

Technical information

This may include:

IP address, browser and device information.
Authentication, security and error logs.
Cookies, browser storage and similar technologies.
Website usage and advertising-related information where applicable.

We do not require identity-card or passport numbers for ordinary app use. Please avoid entering unnecessary identity, school, medical or third-party information in free-text fields.

3. Why we use information

We use personal information to:

Create, verify, manage and protect accounts.
Provide the features you request.
Process purchases, payments, deliveries, returns and customer-service requests.
Calculate pregnancy stage in Bump and age-relevant content in Grow.
Save and display your profiles, journals, health records, activities, reflections, photos and preferences.
Carry out a Bump-to-Grow transition that you choose.
Investigate faults, prevent misuse and protect our services.
Meet applicable legal, accounting and regulatory obligations.
Send essential account, order and service messages.
Send optional marketing communications in accordance with your choices and applicable requirements.

Information required for an account, purchase or selected feature is identified when requested. Without that information, we may be unable to provide the relevant service.

Optional fields and features do not need to be completed simply to create an account.

4. Sensitive information and your choices

Health records, pregnancy information, growth measurements and some personal reflections may contain sensitive information.

We explain the relevant purposes and request appropriate consent where required. You can choose whether to use optional recording features.

You may contact us to withdraw consent or request deletion of relevant information. Withdrawing consent may prevent us from continuing a feature that requires that information.

Our recording features do not provide emergency monitoring. FirstDino staff do not routinely review your entries to identify medical concerns.

5. Children and family information

Dino Bump and Dino Grow accounts are intended for adults. Children do not need their own accounts.

Only a parent or legal guardian should provide a child’s information or manage a child profile. Please provide only information reasonably needed for the features you use.

We use child information to provide the parent-guided activities and family-record features requested by the parent or guardian.

We do not use private pregnancy records, health records, journals, moods, child profiles, growth measurements, activity responses, reflections, notes or private photos for personalised advertising.

6. Moving from Bump to Grow

The Bump-to-Grow transition is optional.

Before confirming, you can review the baby details proposed for transfer. The transition uses the same verified FirstDino parent account.

The details transferred to create a Grow child profile are:

Baby name.
Birth date.
Gender information.

The transition does not automatically transfer Bump journals, moods, Mama Health records, private notes or photos.

Changing or undoing birth information in Bump does not necessarily update or remove a Grow profile already created. You may need to make a separate correction in Grow.

7. Service providers and disclosures

We use providers supporting our:

Website and online store.
Payments and deliveries.
Email communications.
Hosting, authentication and databases.
Security, maintenance and customer support.
Website measurement and advertising.

Examples include Shopify for the shopping website, Supabase for app authentication and databases, and Netlify for Bump hosting. The shopping website also contains Google advertising-related technology.

Providers receive or process information relevant to their services, according to their roles and applicable arrangements.

We may also disclose information when required by law, to address fraud or security threats, or to establish or defend legal rights.

We do not sell your personal information. We do not currently share private app records with partners for their marketing.

If partner offers involving personal-data sharing are introduced, we will identify the partner, explain the information and purpose, and request a separate choice where required.

Creating a FirstDino account does not authorise unspecified partner data sharing.

8. Processing outside Malaysia

Some service providers operate or process information outside Malaysia.

Where information is transferred internationally, we assess applicable requirements and use appropriate contractual and other safeguards.

9. Cookies, browser storage and tracking

The shopping website, Dino Bump and Dino Grow use different technologies.

Shopping website

The website uses technologies supporting shopping, security, preferences, measurement and advertising.

The Cookie Policy and applicable privacy controls explain these technologies and the available choices. Acceptance of our Terms does not replace consent to optional tracking where consent is required.

Dino Bump

Bump uses cookies to manage sign-in and browser storage for selected preferences and journey progress.

Blocking essential storage may prevent sign-in or other requested features from working.

Dino Grow

Grow uses session storage for authentication information and browser storage for relevant settings and service functions.

The analytics collection reviewed for Grow is currently disabled.

External links

Links to articles, YouTube and other external websites open services governed by their own policies.

Bump’s music feature uses an external YouTube link rather than an embedded player.

10. Marketing communications

Essential account-verification, password-reset, security, order and service messages are separate from promotional messages.

Optional marketing choices are presented separately from account creation or acceptance of our Terms.

You may unsubscribe using the available unsubscribe option or contact support@myfirstdino.com.

Declining marketing does not prevent you from using the core app or purchasing products.

Any new consent-based marketing option will not be preselected. Withdrawing marketing consent does not remove information needed to operate your account, complete an order or meet legal obligations.

11. Security and access

We use measures such as encrypted connections, account authentication, private storage and database access rules intended to keep each family’s records separate.

Authorised personnel and service providers may access information where reasonably necessary for support, maintenance, security, legal obligations or another purpose described in this policy.

Private app records are not made public simply because you save them.

No online service can guarantee absolute security. Keep your password confidential and sign out when using a shared device.

12. Retention

We retain information for as long as reasonably needed for the purposes described in this policy, considering account activity, deletion requests and applicable obligations.

Different information may have different retention periods. Order, accounting, security and legal records may need to be retained after an account is closed.

Deleting a record from the app does not necessarily mean every associated file or backup is immediately removed. Associated photo files may require a separate storage-cleanup process, and backup copies may remain temporarily until the relevant backup cycle completes.

Where information must be retained, we explain the relevant reason when responding to a request. Contact us for information about retention applicable to your records.

13. Access, correction and deletion

You can edit certain information through the apps.

You may also request access, correction, deletion or withdrawal of consent by contacting support@myfirstdino.com.

We may request proportionate information to verify ownership before acting. Requests are handled according to applicable requirements and lawful exceptions.

Bump-only deletion

You may request deletion of your Bump pregnancy information and associated Bump records while retaining the shared FirstDino login and Grow information.

Grow-only deletion

Grow provides controls for deleting an individual child profile or Grow family data, with the scope explained on the relevant confirmation screen.

Grow-only deletion preserves the shared parent login and Bump records. Related photo-file cleanup and backup retention may be separate from removal of records displayed in the app.

Shared FirstDino account deletion

You may request deletion of the shared FirstDino parent account and associated Bump and Grow information.

This can affect access to both apps. We confirm the requested scope before processing a support request.

Separately held shop transaction records may remain where needed for accounting, legal obligations or unresolved transactions.

Privacy complaints

You may contact us with a privacy concern at support@myfirstdino.com.

14. Changes to this policy

We publish updates here and revise the effective date.

Where a material change requires additional notice or consent, we provide it before the new processing takes place.

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